Abercrombie learns not to mess with Taylor Swift fans

The controversial retailer pulled a T-shirt that slighted Swift after a massive outcry from fans

Published June 20, 2013 8:53PM (EDT)

          (AP/Evan Agostini)
(AP/Evan Agostini)

Abercrombie & Fitch has yet to bow to pressure from consumers to change its policy against selling clothing larger than a size 10, but it took barely any time at all for the retailer to pull a T-shirt from the shelves that Taylor Swift fans found offensive.

The garment in question read "#More boyfriends than T. S.," which was interpreted as a dig at the pop star, which made fans very, very angry.

And they channeled that anger into a unified front of teen consumer outrage, inundating the retailer's public relations line with calls of complaint and eventually prompting a representative to create the following automated response: "Thank you for calling Abercrombie & Fitch public relations. If you are calling regarding the Taylor Swift t-shirt, please note this is no longer available.”

Point goes to the "Swifties." (The Swift hand of justice, Abercrombie got Swiftboated, etc.)

Watch one fan show Abercrombie what happens when you step on Swift below:

h/t Buzzfeed


By Katie McDonough

Katie McDonough is Salon's politics writer, focusing on gender, sexuality and reproductive justice. Follow her on Twitter @kmcdonovgh or email her at kmcdonough@salon.com.

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Abercrombie & Fitch Celebrity Fan Culture Fatphobia Pop Music Taylor Swift Video